Selecting The Real Estate Professional FOR YOU!

The vast majority of individuals who either seek to sell their homes or buy one, utilize the services of a real estate agent. This is for a variety of reasons, including such factors as: professionalism and understanding the process and its nuances; hand holding; getting the best price under the best circumstances; reducing the stress of a generally tense period/ situation, etc. I have written extensively about why someone should use a real estate agent, but this article is hopefully stressing not only selecting an agent, but rather selecting the right real estate agent FOR YOU!

1. Whether you are buying or selling, take the time to carefully examine and interview several agents, and select the one who is best suited for you!  There are a number of factors to consider, but it must begin with your personal comfort level with that individual. Does the professional make you feel comfortable and ease with him, and do you believe him (and in him)?

2. Many people choose their agent based on numbers only, or promises (perhaps empty ones) that might be made. Be organized and ask how that individual will achieve what he states he will. Does the explanation ring true to you?

3. Don't simply go with the agent that gives you the highest listing price! Remember that listing and selling price are often far different, and the best way usually to list a home for sale, is to base that price on comparables, and the existing local market (and other economic conditions).

4. Ask about marketing plan, and negotiating skills. How will your home be marketed if you are selling (and how will you be marketed if buying)? FYI - one way to determine the quality of one's negotiating ability is how he defends the commission he asks for (and his personal value). If one can't negotiate impactfully in his own defense, how can he possibly do so best for you?


"I'll always tell you what you need to know, NOT just what you want to hear." TM